Mo Duels

As the official beer partner of Movember, Rickard’s Canada through CP+B Canada has launched their sponsorship with “Mo Duels”. Developed by CP+B, the campaign features online videos and an innovative Facebook game that lets users pit their upper lip against their friends in a series of mustache duels.

Clients: Rickard's Canada & Movember
Agency: CP+B Canada
Director: Wendy Morgan
Group Creative Director: Darren Richardson
Group Creative Director: Michael Murray
Group Creative Director: Aaron Starkman
Art Director: Mark Scott
Copy Writer: Mike Dubrick
Producer: Kyle Trotter
Production Company: Union Films
Editor: Geoff Ashenberg