Mixing With
Creative Director As the Marketing and Creative Director, my role involved spearheading the creation of a captivating video series in partnership with premium spirit brands. This series of videos, complemented by a custom content platform, featured engaging events across Canada. The success and accolades garnered in local markets highlighted the effectiveness of this initiative. The primary aim of the video series was to showcase the art and craft behind cocktails, delving into the process of curating flavor profiles that authentically reflected the personalities driving the mixology scene.